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As you grow to understand the thinking behind SEO, you will begin to figure out what you can do to make changes that are positive to your site. The following article will give you advice to assist you in making your site more visible and thus, make your site jump to the first page.
Be varied in the page titles of your site, but not too lengthy. Targeting over 70 characters will begin to diminish the weight of the page or site. Keep the titles condensed and intersperse a wide variety of your keywords and phrases amongst them. Each individual page will add its own weight to the overall search.
Pages with site maps are ranked higher by search engines because they can be indexed easily. The site map, or navigation bar, lets the search engines access your pages from all other pages on the site. Even a small site can have a huge impact with a site map, in how a search engine will rank it.
It is never a bad idea to add another quality section to your website. When you add content onto your website in whatever form, you make your site more informative to your clients and gain greater search engine visibility. Therefore, you in turn will receive more visitors and you will have more opportunities to catch their attention.
Choose an easy to remember domain name relating to your product line. For instance, “widgetsrus.com” works well for a site selling widgets. Not only will it be easier for customers to find your website, but search engines will pick up on the related words to direct a lot more traffic your way.
When you initially launch your new site, send out a press release to local media who may be interested in covering the story. Even if you already have an established site, do a “remodel” and send out a press release for the new and improved unveiling. You might be surprised by how many publications have space reserved for just these types of stories.
Look into using online ads. Sometimes, you need a little extra help to get the ranking you want with search engines. They will help get the traffic up on your site. Using products such as those from Google can make a huge difference.
Put keywords in your headings and page titles. Page titles and headings come up first in internet searches, so keywords in these fields will improve your search ranking. However, do not make headings and page titles too long, because a greater number of words dilutes the importance of each word in the heading or title.